// MARKETING · GOOGLE ADS

Google Ads
revenue-driven.

Search, Display, YouTube, Shopping and Performance Max. Lean structure, calibrated smart bidding and always-fresh creatives — so every click talks to your CRM and every conversion returns as revenue.

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GOOGLE.001

01 / CONTEXT

More than running a Google campaign.

Well-run Google Ads is a daily decision — not a campaign setup. Audiences, bids, creatives and negatives change based on real attribution, not "last interaction".

We work with your ROAS or CPA goal agreed in writing before go-live and reviewed every 30-day cycle. Conversions imported from your CRM, not from the pixel.

[search] 01

Search

Intent-based campaigns. SKAG structure, negative keywords, device and geolocation bidding.

[pmax] 02

Performance Max

Asset groups by persona, calibrated audience signals, structured feed and brand exclusions.

[video] 03

Display · YouTube

Top-of-funnel video, controlled-frequency awareness, engagement-based remarketing.

[shopping] 04

Shopping

Optimised feed, enriched attributes, margin-based exclusion rules, category segmentation.

02 / CAPABILITIES

What we activate in your account.

CRM

CRM-imported conversions (real lead-to-revenue).

BID

Smart bidding with first-party signals.

AUDIENCE

Custom audiences, lookalike and exclusions.

CREATIVE

RSA bank, headlines, descriptions, image assets.

REPORT

Real-time Looker dashboard + weekly report.

OFFLINE

Offline conversion import and multi-touch attribution.

03 / STACK

Google stack.

Google Ads GA4 Tag Manager Looker BigQuery Merchant Center Search Console Hyros

05 / CONTACT

Ready to grow with Google?

06 / OTHER SERVICES

Google Ads revenue-driven.